Digital Campaign Fulfillment Specialist

Position Summary
The Digital Campaign Fulfillment Specialist is responsible for the coordination, implementation, execution, monitoring, and reporting of advertising campaigns across KITV's owned and operated platforms and third-party digital and streaming products.
This position serves as a specialized resource for digital campaign fulfillment, ensuring advertising orders are processed accurately, creative assets are received and implemented correctly, campaigns launch on schedule, contracted deliverables are fulfilled, and performance reporting is completed in a timely manner.
The role supports KITV's expanding portfolio of broadcast, digital, streaming, Connected TV (CTV), programmatic advertising, and audience-targeting solutions. By centralizing digital fulfillment responsibilities, this position will improve operational efficiency, strengthen campaign accountability and enhance the client experience.
Key Responsibilities
1. Digital Campaign Fulfillment & Execution

• Coordinate the fulfillment of digital advertising campaigns from order submission through campaign completion.
• Process and verify advertising orders, schedules, creative requirements, targeting parameters, and contracted deliverables.
• Coordinate campaign setup, launch dates, creative trafficking, and implementation with internal departments and external platform partners.
• Ensure campaigns are launched accurately and on schedule and meet contractual requirements.
• Maintain organized campaign documentation, fulfillment schedules, and status updates.

• Coordinate fulfillment across KITV's owned and operated advertising platforms, including KITV.com, station digital properties, livestreaming opportunities, and other station-operated digital products.
• Support digital sponsorships, special programming, branded content, promotions, and integrated broadcast and digital advertising packages.
• Coordinate creative assets, campaign placements, promotional elements, and digital deliverables associated with station programming and sales initiatives.
• Work with the appropriate internal teams to ensure digital components of integrated advertising campaigns are executed as sold.
• Assist with campaign tracking, delivery verification, and post-campaign reporting for station-owned products.

• Coordinate campaign fulfillment across third-party streaming and digital advertising platforms, Connected TV (CTV), programmatic display, and other available digital advertising products.
• Coordinate with vendors and platform partners regarding campaign setup, creative specifications, audience targeting, geographic targeting, device targeting, and campaign schedules.
• Monitor campaign status and delivery, communicate potential issues, and coordinate corrective action when necessary.
• Ensure campaign requirements and targeting instructions are communicated accurately to the appropriate vendors.
• Stay informed of platform requirements, product updates, fulfillment procedures, and reporting capabilities.

• Monitor campaign progress and delivery against contracted goals and timelines.
• Identify potential under delivery, missed placements, creative issues, or other fulfillment concerns and communicate them promptly.
• Coordinate campaign adjustments, makegoods, or corrective action with the appropriate internal teams and vendors.
• Collect, review, and organize post-campaign reports, performance metrics, and proof-of-performance documentation.
• Ensure reporting is delivered to the sales team in a timely manner for client presentations, campaign recaps, renewals, and future sales opportunities.

• Partner with Integrated Media & Marketing Specialists, Client Service Specialists, the Integrated Media & Marketing Manager, the Director of Sales and other internal teams to support successful campaign execution.
• Provide timely updates on campaign status, creative requirements, delivery concerns, and reporting.
• Help resolve fulfillment issues before they affect client satisfaction or revenue.
• Support the preparation of campaign recaps and performance information that can be used to demonstrate value and identify incremental advertising opportunities.
• Help establish consistent processes and best practices for digital campaign fulfillment across the department.

• Develop and maintain standardized workflows, tracking tools, and fulfillment procedures.
• Identify opportunities to improve accuracy, efficiency, communication, and turnaround times.
• Support the continued growth of KITV's digital advertising business by building scalable fulfillment processes.
• Maintain a working understanding of the products being sold to ensure campaigns can be fulfilled as contracted.

• Experience in digital advertising operations, media traffic, campaign fulfillment, advertising coordination, or a related field preferred.
• Familiarity with streaming advertising, CTV, programmatic display, digital media, and online campaign delivery preferred.
• Strong organizational skills and attention to detail, with the ability to manage multiple campaigns and deadlines simultaneously.
• Excellent written and verbal communication skills.
• Strong problem-solving skills and the ability to identify and resolve discrepancies.
• Proficiency in Microsoft Office, Excel, and related campaign tracking or reporting tools.
• Ability to work collaboratively with sales, client service, internal operations, and external vendors.
• Ability to adapt to evolving digital platforms, technologies, products, and procedures.